This was my 20th year at RSA. And the more things change, the more the stay the same. RSA 1997 was a lot smaller and the focus was e-commerce - back then most folks would not enter their credit card numbers into a web page. Now, the conference has gotten much bigger - Moscone North, South and West. And customer worries have changed from credit cards to other things.
One thing that has not changed is that the size of a booth and the quality of the solution remain inversely related. Perhaps because weaker products need more marketing. Or perhaps because more marketing spend means less engineering spend and hence weaker product. In any case, that remained true this year.
There were a surprising number of serious buyers walking the exhibition floor. And many from overseas. Top of mind for all was Wikileaks. Understandable. As more of our lives moves online, business and personal, there is more data at risk. Risk for individuals from a privacy standpoint. And risk for businesses from an economic impact standpoint.
Cloud and mobile do wonders for productivity. But data in the cloud, data at access and data on mobile devices all pose new risks. If there is one word to sum up RSA 2017, it would be WIkiLeaks.